Project context
GhosTy.
Independent case study03 / 07Self-initiated concept

Premium e-commerce

ЛАДОНЬ 220

A tactile catalogue and configurator for architectural electricals.

ЛАДОНЬ 220 visual systemWorking frontend prototype

Project in brief

I combined an editorial material presentation with compatibility checks and complete-kit assembly.
My roleStructure, UX/UI, art direction, frontend
PeriodPersonal project, 2026
IndustryProduct design
01

Project context

Problem

Customers struggle to match frame, mechanism, protocol and mounting type. A standard product grid weakens material perception and does not help specifiers.

Audience

Private buyers, interior designers and project specifiers.

My goal

My goal was to preserve a premium material experience while removing incompatible purchases.

Concept scope

These are prototype parameters and coverage, not business results.
5configuration dimensions
B2C / PROtwo journeys
1 kitselection outcome
02

Three key decisions

Each decision connects the product need, human behaviour and interface form.

01

Material in close-up

I show texture and reflection before technical data, so selection begins with the object.

02

A kit instead of SKUs

The configurator combines frame, key and mechanism into one validated item.

03

A designer mode

The project flow stores rooms, repeated kits and a future specification structure.

03

What I built

Every capability is labelled clearly: what works in the browser and what remains a designed proposal.

01Faceted catalogueWorking prototype
02Kit configuratorWorking prototype
03Compatibility checkWorking prototype
04Stock, delivery and exportDesigned proposal
04

Working artefacts

Not decorative screens, but the logic supporting the product journey.

01

SKU model

02

Compatibility rules

03

Project-purchase flow

Limitations

What to know before opening the demo

The concept is not connected to a live assortment, inventory, payment or delivery. Textures and prices are demonstration data.

05 / Interactive prototype

Open interactive prototype

Explore the core journey and interface behaviour. This is a demonstration build - entered data is not submitted anywhere.

Open prototype

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